Erling Haaland (2.1/1)
No surprises here. Haaland is once again the clear favourite in the Premier League top scorer odds. Despite picking up a few injuries last season, he still found the net regularly and remains the most clinical striker in the league when fully fit. City create more chances than anyone else and with Haaland still taking penalties, the numbers speak for themselves.
He scored 36 and 27 goals in his first two Premier League campaigns. Last season’s total of 22 looked low in comparison, but with City struggling for form at times and Haaland missing games through injury, it was still a solid return. The only real concern is rotation. With the size of City’s squad, Pep could give him more rest this year, especially during busy periods.
Mohamed Salah (4.5/1)
Salah needs no introduction when it comes to the Golden Boot. Last year’s winner led Liverpool to the title and once again proved why he’s been the most consistent scorer in the Premier League since 2017. He’s still likely to be on penalties and has hit double figures every single season since joining the club.
With the arrival of Ekitike and potentially Isak, there is a chance the goals are shared out more than usual. But the addition of Florian Wirtz should give Salah more creative support and allow him to play with more freedom. At 33, the risks are rotation and missing games during the African Cup of Nations. Even with that, it’s hard to look past him.
Alexander Isak (6/1)
When fully fit, Isak is arguably the most complete striker in the Premier League. He finishes with both feet, scores different types of goals and has that ruthless streak needed to challenge for the Golden Boot. His rocket against Liverpool at St James’ Park last season was a reminder of what he’s capable of.
There’s still uncertainty over where he’ll play this season. A move to Liverpool would make his price much shorter, especially if he ends up linking with Wirtz and Salah. If he stays at Newcastle, he’ll remain their focal point but the supply line won’t be quite as strong. He’s a contender either way, but injury history and potential rotation are still a concern.
Viktor Gyokeres (11/1)
Arsenal’s new number 14 comes in after tearing up the Portuguese league. He’s physical, sharp and direct. With Bukayo Saka on one side and Declan Rice’s delivery from set pieces, he’s going to get plenty of chances.
This is still a big jump in quality though. The Premier League is a very different challenge and plenty of strikers have failed to adapt. The last hyped striker to arrive from Portugal was Darwin Núñez and we’ve seen how that turned out. If Gyokeres hits the ground running, he has the tools to challenge, but it’s a big ask in year one.
Hugo Ekitike (17/1)
Liverpool paid £69 million up front for Ekitike, with add-ons taking it to £79 million, which shows just how important he is to their rebuild. He’s quick, strong and a natural finisher. He scored 15 goals in the Bundesliga last season and made the Team of the Season.
With Núñez and Díaz gone and Jota no longer with us, Ekitike walks into a team that needs a proper number 9. Slot’s fast-paced attacking system should suit him perfectly. The risk is minutes. If Liverpool do bring in another striker like Isak, it could limit his game time. But if he starts regularly, he could explode.