Every month since we launched we have finished in profit.
Edge on the bookie on every pick
The edge the Bookies use to profit is flipped to us for our advantage.
Use of multiple bookies
We use multiple bookmakers and search for the best prices available and utilise offers and enhancements.
All picks from state of the art, in-house built software
We have an in-house custom built software to select our bets.
Most exclusive service in the United Kingdom
Our service is limited in spaces and there is a waiting list to join.
What is Value Betting?
A value bet is simply a bet where the likelihood of a given outcome is higher than what the odds offered reflect. This means that the expected return is statistically positive. Value betting, therefore, means betting only when your chances of winning are higher than the bookmaker estimated.